General Business

Students listen attentively to the professor teach while also taking notes in the NASDAQ Training lab
Program Type
B.B.A.
Est. Time to Complete
4 Years
School
Graham School of Business
Delivery Mode
On Campus
Two students chatting outside of the NASDAQ Training lab

Enjoy the Flexibility to Pursue Your Passions.

By pairing business’ core principles with any minor at York College, the Bachelor of Business Administration (BBA) concentrating in General Business degree provides you with a solid understanding over all the business disciplines and the opportunity to add another area of interest for a unique business education experience. Upon graduation, you’ll be equipped with the knowledge and skill set to pursue a generalist managerial position in industries and organizations that interest you.

Check out all the minors York College has to offer and plan your ultimate career destination.

Majoring in General Business

Management generalists are not limited to any one area of business, which means they can fill a wide range of positions within an organization in a wide array of organizations in business, government, and the non-profit sector.

Accreditation & Professional Recognition

The General Business, B.B.A., program is accredited by ACBSP.

This accreditation focuses on recognizing teaching excellence, determining student learning outcomes, and a continuous improvement model. ACBSP’s student-centered teaching and learning approach, which is measured and analyzed for quality, ensures that students gain the right skills from their educational investment. Institutions with programs accredited by ACBSP are committed to continuous improvement that ensures their business program will give students the skills employers want.

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Logo: ACBSP Global Business Accreditation: Accreditation Council for Business Schools and Programs
Visit ACBSP

General Business Courses

Your class schedule will include core courses for your major, Gen Next general education classes, and electives. 

Course NameCourse CodeCredits
Principles of Economics (Macro)ECO 2003 Credits
Principles of MarketingMKT 1003 Credits
Financial AccountingACC 2203 Credits
Consumer BehaviorMKT 3603 Credits
Integrated Business ExperienceBUS 4943 Credits

 

An advisor and a student sit on a couch in the seating area of a campus office. The student holds a piece of paper as they talk.

Build your dream career, one day at a time.

This is day one. From your first semester on campus through graduation day, York College offers expert advice, professional development opportunities, and personalized support to help you navigate the choices that influence your future. 

Explore resources for a successful college experience: 

Meet the Faculty

View All Faculty
Michele Yoder
Michele E. Yoder, Ph.D.
Chair, Department of Management, Marketing, & Entrepreneurship
Associate Professor of Strategy and Business Administration
Graham School of Business
Insoo Cho
Insoo Cho, Ph.D.
Associate Professor, Economics
Graham School of Business
James Forjan
James M. Forjan, Ph.D.
Associate Professor of Finance
Graham School of Business
James Norrie
James L. Norrie, DPM
Professor, Cybersecurity, Strategy & Entrepreneurship
Graham School of Business
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